President Joseph Biden has not formally declared that he will run for reelection in 2020. He just keeps implying he will. In the meantime, his team is assembling a team of TikTok and social media influencers to encourage young people to vote for him in 2024. Yes, the same platform Congress is trying to ban.
According to the Democrats, to hold on to the White House, they must find a way for profoundly unpopular Biden will need to energize younger Gen Z voters to strengthen demographic groups already solidly loyal to the Democratic Party; hence TikTok.
Axios reports that Biden will rely on hundreds of social media ‘influencers’ to promote Biden’s record; there is even a rumor that these influencers may soon have a briefing chamber at the White House. The news comes at a time when legislators are looking for methods to ban a social media platform owned by the Chinese government that is immensely popular among young people who are addicted to it.
The Deputy Chief of Staff of the White House, Jen O’Malley Dillon, stated they are attempting to reach young people, but also mothers who use various platforms to access information, climate activists, and people whose primary method of accessing information is digital. Henry Sisson, a 20-year-old NYU student whose TikTok account has over 600,000 followers and where he promotes Democrats, is among the influencers recruited for the upcoming propaganda campaign.
According to Sisson, what Republicans don’t understand about Generation Z is that they are here to stay and only growing more potent. Sisson says in a Twitter video President Biden triumphed in 2020 thanks to the support of young electors. Young electors helped the Democrats increased their majority in the Senate in 2022. Because of youth voters, Wisconsin has a liberal Supreme Court in 2023. Sisson says they will do it again in 2024 and that the Republican Party should be alarmed.
Sisson told Axios that they asked the White House when they will receive press briefing credentials. Apparently, a lot of influencers were pretty receptive to it.
According to reports, former trader Vivian Tu, a TikTok and Instagram influencer who disseminates financial information, Heather Cox Richardson, a Substack blogger and a professor at Boston University, will also help promote Biden’s policies and argue that voters should stick with what isn’t working.
Team Biden has previously used social media to reach out to young people, albeit with varied results, as evidenced in the widely mocked campaign featuring Benito Skinner, aka Benny Drama (Instagram influencer), who played a Generation Z gender-confused White House intern.
The news about team Biden using TikTok and other influencers come as Trump’s base seems to have been energized by Manhattan District Attorney Alvin Bragg’s malicious prosecution of the GOP frontrunner in 2024 and as the regime seeks to counter the former president’s momentum. They believe that they can use TikTok to win the hearts and minds of younger Americans. Axios notes that Trump is dominant on the social media platforms YouTube and Facebook. At the same time, the regime has turned to Instagram and TikTok, which are favored by younger voters who are inexperienced and more susceptible to manipulation than more knowledgeable social media users.