Apple Innovation: The Science Behind Year-Round Variety and Export Success
Hawkes Bay, New Zealand – Apples, a ubiquitous fruit available year-round, undergo intensive scientific research and commercialization to offer consumers a wide variety of options. From the CEO of Prevar, Tony Martin’s favorite apple, Sassy, to the booming apple export industry in New Zealand, the world of apple cultivation is a fascinating blend of innovation and tradition. New Zealand stands out as a global leader in apple production, with around 80% of its crop being …